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Success Story _ RunWildRetreatsAndWellness

a person running on a trail in the mountains.

Run Wild Retreats + Wellness | Carbondale, CO

Run Wild Retreats + Wellness experienced a complete business lifecycle transformation through its strategic partnership with the Northwest SBDC. From its humble beginnings as a sole proprietorship to its successful sale, the SBDC partnered with owner Elinor Fish to provide critical guidance and support at every stage of the company's evolution.

Elinor launched her business in 2010 as a sole proprietor. As Run Wild Retreats + Wellness continued to grow and attract a clientele of women seeking adventure and wellness through running retreats, the SBDC provided crucial support to navigate the complexities of scaling the business. The SBDC assisted Elinor in hiring employees, analyzing cash flow to optimize operations, and preparing for further growth through product sales. This hands-on support enabled Elinor to effectively manage the burgeoning demand for her unique travel experiences.

When the COVID-19 pandemic brought the travel industry to a standstill, Elinor once again relied on the SBDC for assistance. The SBDC helped her navigate COVID-19 support and funding programs, which were essential for sustaining the business during a period of unprecedented disruption. This support allowed Run Wild to weather the storm and emerge stronger as travel restrictions eased.

Finally, after a strong post-pandemic recovery and achieving over one million in revenue, Elinor worked with the SBDC on a strategic exit plan. The SBDC's Exit Planning Program guided her through the process of maximizing business valuation and preparing Run Wild for a successful sale. With the support of an SBDC Exit Planning Advisor, Elinor evaluated potential exit pathways, understood the business's value, and confidently decided to sell, ultimately closing the transaction in August 2024.

For more information, visit Run Wild Retreats + Wellness


“Truly, I have been singing the praises of the SBDC. The information they provided over the years helped me have all my finances in order, my systems documented, and everything organized, which made it so that the final sale could go smoothly. I am so proud of what I accomplished and how I exited when I wanted and on my terms.”

Elinor Fish, Owner

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