Success Story _ TreeOfLifeChildcare
Tree of Life Childcare | Thornton, CO
“We believe your child is a precious seed who will grow into a beautiful tree with the help of all, you and us, as a team.”
Tree of Life childcare center, owned and operated by Monica Martinez-Jaik, provides a nurturing environment where children are encouraged to respect themselves, others, and nature while developing independence and a love of learning. With over 20 years of experience, Monica, a licensed childcare provider proficient in the Montessori Method and bilingual in Spanish and English, leads a dedicated team focused on the intellectual, social, physical, and emotional development of each child.
Recognizing the importance of online visibility, Maria Cooper, staff support at Tree of Life, reached out to North Metro SBDC to learn ways to boost their online presence. Their Google Business Profile was new and unoptimized, hindering discoverability and impacting enrollment opportunities. SBDC Lead Advisor and Marketing Specialist, Diego Leyes, provided targeted solutions, optimizing the profile with relevant keywords, compelling content, and accurate information to improve search rankings.
He also offered personalized guidance on enhancing online visibility and attracting local families, empowering Tree of Life to manage and update their profile for sustained growth. In-person support was provided through the SBDC's partnership with Alianza at the Alliance Center.
The SBDC’s impact is clear: Tree of Life’s Google Business Profile rankings improved significantly, leading to increased profile views and engagement from local parents. This online boost translated into more inquiries and potential enrollments, directly contributing to the center's growth and demonstrating the SBDC’s value in helping small businesses thrive.
For more information, visit Tree of Life Childcare.
“You can have the best business idea, but without visibility, your business won’t thrive. The missing piece is client attraction. We understood this, but didn’t know how to execute it effectively. For us, Diego provided the guidance we needed. Following his advice marked a turning point—phone calls and traffic increased fivefold. Now, our childcare is fully booked, and we’re in the process of expanding.”
Maria Cooper, Support Staff
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The Colorado Small Business Development Center (SBDC) is Colorado’s most trusted business resource. We empower businesses to launch, advance, and thrive, ultimately fueling innovation, strengthening local economies, and driving economic vitality across the state. Since 1987, the Colorado SBDC has been the state's only nationally accredited, go-to resource for entrepreneurs and business owners at every stage. With 14 Service Centers, over 25 Satellite Centers, and a network of approximately 300 business experts, the Colorado SBDC delivers no-cost, confidential one-on-one advising, essential training, and vital connections to community partners.
The Colorado Small Business Development Center (SBDC) is funded in part through a Cooperative Agreement with the U.S. Small Business Administration. The Colorado SBDC is a partnership between the State of Colorado, Colorado Office of Economic Development and International Trade, the Small Business Administration (SBA), Colorado’s institutions of higher education, local economic development organizations and local chambers of commerce.
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